Why it’s time for scientists to market for the masses Psychology is part of everything we do. But, despite our daily use of memory, attention, language and social interaction, most of us do not know much about the field and its innovative researchers. This is unfortunate, because many of the most pressing problems in business […]
psychology
The Language of Love
From diaries to online chats, writing about your romantic relationship may help it last Millions of lovelorn people turn to selfhelp books, searching for the magic words that might save a relationship. But their own writing may provide the key to everlasting love, according to researchers at The University of Texas at Austin. In a […]
Bringing Up Baby
Researchers delve into the psychological world of children Most parents will attest to the routine of a baby’s life: sleep, eat, diaper change. Precious though they may be, infants are not generally considered the most complex individuals. Humorist Dave Barry offered a cynic’s take on child psychology when he quipped that a baby’s head is […]
Science of the Senses
Psychologists examine how our perceptual systems make sense of the world Your alarm rouses you, and you open your eyes to shadows stretching across the ceiling. The coffee pot gurgles in the kitchen, birds chirp outside the window, and the dog runs circles around your feet. You open the cabinet and scan for your favorite […]
Society and Psychology
Got Game? Scholars enter the field of competition From the football stadium to Wall Street, Americans are well-known for their competitive drive. Researchers at The University of Texas at Austin examine the science behind the success—or failure—on the field. John Hoberman (left), chair of Germanic studies, examines where sports, science and politics meet. The author […]